The UNPAR Business Administration Study Program believes that research is an important part of our mission. This Research page displays various studies and studies that we have carried out as a real contribution to the development of science. Through this research, we hope to apply business administration knowledge to produce innovative solutions that support socio-economic progress and sustainability in various sectors.
| No | Nama Dosen | Judul Penelitian |
|---|---|---|
| 1 |
Gandhi Pawitan Maria Widyarini |
The Enterpreneurial Ecosystem to Foster Competitiveness Among Enterprises: A National Level Analysis |
| 2 | Maria Widyarini | Multiple Knowledge Networks and Innovative Behavior: A Study in Indonesia’s Top Digital Start-up Companies |
| 3 | Maria Widyarini | A Tabu Search Based Hyper-heuristic for Flexible Flowshop Scheduling Problems |
| 4 | Maria Widyarini | The Role of Job Quality and Psychological Empowerment on Innovation in Indonesian Start-Up Companies |
| 5 |
Daniel Hermawan Theresia Gunawan |
Customer Experience of Multi-Service Platform: The Mediating Role Between Brand Extension Strategy and Brand Image Vol. 2, No 1 (2020) |
| 6 | Theresia Gunawan | Green Strategy for Plastic Companies in Facing Environmental and Government Challenges |
| 7 |
Theresia Gunawan Daniel Hermawan |
Bandung Food Smart City : Building Collective Awareness in the Movement to Reduce Food Waste |
| 8 | Rulyusa Pratikto | Towards Pro-Poor Industrial Policies in Indonesia Progress, Challenges, and Future Directions |
| 9 | Daniel Hermawan | The Importance of Digital Trust in E-Commerce: Between Brand Image and Customer Loyalty |
| 10 |
Gandhi Pawitan Maria Widyarini |
Economic Development of SMEs in Cimahi: Implementation and Replication of Co-Creation, Co-Branding, Co-Conception |
| 11 | Maria Widyarini | Strengthening Governance of Public Goods/Services Auctions |
| 12 |
Maria Widyarini Timothy Andrianus Philemon |
Online Course (online learning video) Python for Artificial Intelligence (AI) |
| 13 | Maria Widyarini | Video Recording Work, 360 Virtual Tourisim Cirendeu Traditional Village Tour – COPYRIGHT |
| 14 |
Maria Widyarini Riarni Adina Ardanareswari Timothy Andrianus Philemon |
Lectures, Building Social Entrepreneurship Based on Social Innovation – COPYRIGHT |
| 15 | Rulyusa Pratikto | Enhancing The Role of Remittances Through Social Capital: Evidence From Indonesia Househeld Data Vol. 29 No. 1 |
| 16 | Daniel Hermawan | The Importance of Digital Trust in E-Commerce: Between Brand Image and Customer Loyality |
| 17 | Daniel Hermawan | Marbun Toruan Village Data Analysis, Written Work – Bunga Rampai – COPYRIGHT |
| 18 | Daniel Hermawan | Hutajulu Village Data Analysis, Written Work – Bunga Rampai – COPYRIGHT |
| 19 | Daniel Hermawan | Industrial Cluster Innovation Based on Local Capabilities in the Industrial Era 4.0, Written Works – Books – COPYRIGHT |
| 20 |
Maria Widyarini Timothy Andrianus Philemon |
Audio Visual Works: Lectures, Making Simple Animations and Games with UNITY – COPYRIGHT |
| No | Nama Dosen | Judul Penelitian |
|---|---|---|
| 1 | James Rianto Situmorang | Modern Marketing Strategy |
| 2 | James Rianto Situmorang | Business and Environment |
| 3 |
Maria Widyarini Agus Gunawan |
Gamification of Animation and Film Startups |
| 4 | Maria Widyarini | Board of Directors and Commissioners Fulfillment of Commitments in Enterprise Risk Management Implementation and Supervision in Indonesian Coal Mining Company (Case Study of PT XYZ) |
| 5 | Maria Widyarini | The Determinant of Banking Profitability of BUKU IV Bank in Indonesia (2019-2020) |
| 6 |
Orpha Jane Gandhi Pawitan |
Community-based Ecotourism Model for Development UNESCO Global Geopark: A case study of UGG Batur Bali, Ciletuh-Palabuhanratu West Java, and Toba Caldera North Sumatra |
| 7 |
Theresia Gunawan Rulyusa Pratikto |
Analyzing the Impact of Agricultural Donor Aid on Food Security in West Africa |
| 8 | Theresia Gunawan | The Influence of Social Media on Brand Image and Purchase Intention |
| 9 |
Adrianus Tirta Agus Gunawan Albert Mangapul Parulian Lumban Tobing Daniel Karim Margareta Banowati Talim Maria Widyarini Yoke Pribadi Kornarius Yosefa |
Key Factors and Characteristics in Starting the Initial Stage of Business Administration Design and Activities |
| 10 | Gandhi Pawitan | Does Social Capital Reduce Entrepreneurs’ Petty Corruption? Evidence Across Indonesian Regions |
| 11 | Gandhi Pawitan | The Effect of Innovation and Perceived Opportunity on the Business Growth: A Comparison of Turkey and Indonesia Family Business |
| 12 | Daniel Hermawan | Digital Marketing Strategy of Creative Consultant during COVID-19 Pandemic: a Qualitative Approach |
| 13 | Daniel Hermawan | Influencer Marketing in Digital Era: Does It Really Works? |
| 14 |
Angela Caroline Agus Gunawan Yoke Pribadi Kornarius |
The Influence of Employee Perceptions of Information Technology Infrastructure on Interest in Various Knowledge |
| 15 |
Maria Widyarini Riarni Adina Ardanareswari Timothy Adrianus Philemon Syayu Zhukhruffa |
Social Entrepreneurship: Starting Your Social Venture |
| 16 |
Maria Widyarini Gandhi Pawitan |
Business Simulation Games for SME – HAK CIPTA |
| 17 | Maria Widyarini | Board Game Gamifikasi) Bahasa Inggris untuk Cirendeu Hospitality – HAK CIPTA |
| 18 |
Theresia Gunawan Daniel Hermawan |
Bandung is a food smart city: building collective awareness in the movement to reduce food waste |
| 19 | Theresia Gunawan | Earth Initiative |
| 20 | Theresia Gunawan | Video Lectures on Creativity and Innovation |
| 21 |
Theresia Gunawan Yosefa Albert Mangapul Parulian Lumban Tobing Dian Sadeli |
Market Validation |
| 22 | Theresia Gunawan | Video Gamification as a Food Waste Awareness Campaign Method Millennials |
| 23 | Theresia Gunawan | Video of Firm Sustainability for Textile Companies in Bandung City The Role of Corporate Entrepreneurship Compliance to Regulation and Value Creation |
| 24 | Gandhi Pawitan | Social Capital in the Music Scene: A Qualitative Study of the Bandung Indie Music Community 1994-2004 |
| 25 | Daniel Hermawan | The Rise of E-Learning in COVID-19 Pandemic in Private University: Challenges and Opportunities |
| 26 | Daniel Hermawan | The Value of Innovation in Tobacco Processing Products: An Evidence from Bandung E-Cigarette Industry |
| 27 | Daniel Hermawan | Buyer’ Black Box Model Change in COVID-19 Pandemic |
| 28 | Daniel Hermawan | Marketing Mix on Customer Loyalty at Coffee Shop in Bandung |
| 29 | Daniel Hermawan | Industrial Cluster Innovation Based on Local Capabilities in the Industrial Era 4.0 |
| 30 | Daniel Hermawan | Challenges and Opportunities for the Indonesian Economy in the Era of Industrial Revolution 4.0 and the New Normal Marketing Transformation: Business Opportunities and Challenges in the New Normal Era |
| 31 | Gandhi Pawitan | The Effect of Innovation and Perceived Opportunity on The Business Growth: A Comparison of Turkey and Indonesia Family Business, hal 14 |
| 32 | Gandhi Pawitan | Does Social Capital Reduce Entrepreneurs Petty Corruption? Evidence Across Indonesia Regions, Hal 13 |
| No | Nama Dosen | Judul Penelitian |
|---|---|---|
| 1 |
Maria Widyarini Timothy Andrianus Philemon |
Social Innovation Model In Indigenous Community |
| 2 | Orpha Jane | Strategic Management+ |
| 3 | Theresia Gunawan | Ambidexterity and Innovation in Cluster SMEs: Evidence From Indonesian Manufacturing |
| 4 | Theresia Gunawan | Effect Instagram on Purchase Intention by Brand Awareness During Pandemic |
| 5 | Theresia Gunawan | The Influence of Price and Quality Perceptions on Repurchase Intentions for Private Label Brand Products (Non-Food Category) in Yogya & Griya Department Stores, Bandung City |
| 6 |
Daniel Hermawan Theresia Gunawan |
Panggungharjo Village: Innovation Through Digitalization During Covid-19 Pandemic |
| 7 |
Theresia Gunawan Yosefa |
Development of Innovation and Creativity in the Tourism and Culture Sector in the Lake Toba Area, Mandalika Area and Labuan Bajo Area |
| 8 |
Agus Gunawan Yoke Pribadi Kornarius Angela Caroline |
Improving Knowledge-Sharing Intentions: A Study in Indonesian Service Industries |
| 9 | Urip Santoso | The Influence of Company Characteristics on CSR of Mining Companies Listed on the IDX 2017-2019 |
| 10 | Daniel Hermawan | The Role of Personal Branding and Customer Experience at Warung Kopi Asiang Pontianak |
| 11 | Daniel Hermawan | Redefining Customer Experience in the COVID-19 Pandemic: Empirical Approach of Home Furnishings Retailer |
| 12 |
Maria Widyarini Achmad Faisal |
Composite Relative Stock Valuation Model Based on the Indonesian Stock Exchange Stock Classification |
| 13 |
Theresia Gunawan Agus Gunawan |
Characteristics of Entrepreneurship and Organizational Learning in Efforts to Increase Corporate Innovation at the MSME Level in Bandung City |
| 14 | Gandhi Pawitan | Grouping of Indonesian Regions Based on Intention to Become an Entrepreneur |
| 15 |
Orpha Jane Shelvi |
Analysis of Change Readiness in the Context of Digital Transformation |
| 16 | Francisca Mulyono | The Influence of Social Media Marketing Activities via Instagram and Brand Awareness on Purchase Interest in Paperbab.hq |
| 17 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Knowledge Management Practices on Organizational Performance in MSME and Large Business Groups |
| 18 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Infrastructure Technology Competency on Knowledge Management Practices |
| 19 |
Theresia Gunawan Rulyusa Pratikto |
Promoting Sustainable Investment in Renewable Energy |
| 20 |
Pius Sugeng Prasetyo Theresia Gunawan Yosefa |
Effectiveness of Urban Farming “Buuan Sae” in Bandung |
| 21 | Maria Widyarini | The Determinant of Banking Profitability of Buku IV Bank in Indonesia (2019-2020) |
| 22 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Digital Network Management Policy to Increase Intention to Share Knowledge Between Employees |
| 23 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Efforts to Increase Knowledge Sharing Intention (KSI) in the Manufacturing Industry |
| 24 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Information Technology Infrastructure to Encourage Knowledge Sharing Intention: Case Study of a Hospital System |
| 25 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Information Technology Infrastructure on Knowledge Sharing Intention in the Indonesian Retail Industry |
| No | Nama Dosen | Judul Penelitian |
|---|---|---|
| 1 |
Fransisca Anita Theresia Gunawan |
Consumer Experience in Using a Virtual System (Chatbot) |
| 2 |
Maria Widyarini Wendy Suganda Syayu Zhukhruffa Timothy Andrianus Philemon Shinta Mustikarini |
Preparation of UNPAR Marketing Strategy to Support Increase in Number of New Students in 2023 |
| 3 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius Triningtyas Elisabeth Putri Gusti |
The Influence of Digital Literacy on Innovative Work Behavior |
| 4 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Knowledge Management Practices and Innovative Work Behavior on Organizational Performance |
| 5 | Theresia Gunawan | Factors, Perceptions and Lifestyles of Communities Vulnerable to Stunting in Bandung City |
| 6 | Theresia Gunawan | Exploring The Influence Of Omnichannel Experience on Trust and Repurchase Intention In Retail Companies:Evidence From Indonesia |
| 7 | Maria Widyarini | Volatility Spillover Cryptocurrency on Banking Industry Performance and Foreign Exchange With Bekkgarch Method |
| 8 | Theresia Gunawan | The Influence Of Debt-to-Equity Ratio Capital Intensity Ratio, and Profitability on Effective Tax Rate In The Tourism Sector |
| 9 | Maria Widyarini | Factors Affecting the Intention to Invest in Cripto Assets Among Indonesian Youth |
| 10 |
Maria Widyarini Timothy Andrianus Philemon Riarni Adina Ardanareswari |
Increasing Purchase Intention for Social Enterprise Product Through Re-Designing Product Packaging with Neuromarketing Approach (Case Study: Cireundeu Indigenous Community) |
| 11 | Maria Widyarini | Cash Social Assistance Covid-19, Welfare, and Economic Performance in Indonesia |
| 12 | Maria Widyarini | The Influence of Fundamentals on Stock Returns |
| 13 | Maria Widyarini | Social Media Marketing Activities on the Brand Image of Compass Shoes |
| 14 | Maria Widyarini | Risk Mitigation in Supply Chain Disruption During Pandemic Covid-19 in EPC Project, Study Case PT XYZ |
| 15 |
Maria Widyarini Timothy Andrianus Philemon |
BIZQUEST – IPR Compilation of Creations/Data |
| 16 | Maria Widyarini | Personal Finance – IPR Books |
| 17 | Maria Widyarini | Kaulinan Cirendeu (Kaulinan Card Cirendeu, Kaulinan Kamping Cirendeu, Kaulinan Puzzle Cirendeu, and Kaulinan Pararunteun Cirendeu) – HAKI Creation/Data Compilation |
| 18 | Daniel Hermawan | Designing a Green Business Model with a Design Thinking and Business Model Canvas: Case Study of SMES in Bandung |
| 19 | Johanna Renny Octavia | Educational Board Game Design Based on Local Wisdom for Youth to Support Social Sustainability Learning – Seminar International |
| 20 | Johanna Renny Octavia | Environmental Awareness and Intention to Reduce Food Waste Among Urban People |
| 21 | Johanna Renny Octavia | Enhancing West Java’s Horticultural Transportation: Design Thinking for Food Loss Reduction |
| 22 | Johanna Renny Octavia | Designing Persuasive Bin to Facilitate Waste Segregation in the Household Sector Through Design Thinking Application |
| 23 | Johanna Renny Octavia | Application of Design Thinking in Producing Environmentally Friendly Packaging Design Proposals for Food and Beverage MSMEs |
| 24 |
Shelvi Orpha Jane |
Analysis of Change Readiness in the Context of Digital Transformation |
| 25 | Theresia Gunawan | The Young Accounting Profession in The Era of Industrial Revolution 4.0 With Artificial Intelligence System |
| 26 |
Theresia Gunawan Pius Sugeng Prasetyo Daniel Hermawan |
Asian Villages Comparative Studies: Challenges and Opportunities in Pandemic Era – HAKI Buku |
| 27 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Knowledge Management Practices on the Organizational Performance of the Bumi Sangkuriang Bandung Hotel |
| 28 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Information Technology Competency in Companies in the Services, Manufacturing and Retail Industries |
| 29 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Innovative Work Behavior and Knowledge Management on Organizational Performance in Micro and Small Enterprises |
| 30 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Impact of Technology Application on Employee Stress Levels Across Generations |
| 31 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
The Influence of Knowledge Management Practices on Organizational Performance in Influx Online Startup Companies |
| 32 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Perspectives of Lecturers and Education Personnel on Knowledge Management Practices on Innovative Work Behavior in Higher Education |
| 33 | Banowati Talim | Humane Entrepreneurship Implementation in Indonesia SME’S Case Study in West Java Indonesia SME’S |
| 34 | Francisca Mulyono | The Influence of Trust on Online Repurchase Intention with e-Satisfaction as a Mediating Variable: Study of the Millennial Generation of Tokopedia Users |
| 35 | Francisca Mulyono | The Role of Sensory Marketing as a Predictor of Revisit Intention Through Customer Emotions at Railway Coffee |
| 36 | Francisca Mulyono | Effect of Social Media Marketing Activities on Brand Awareness at Paperbab.hq |
| 37 | Gandhi Pawitan | The Influence of Socio-Cultural Capital on Preventing and Handling Violence Against Women (Case Study of Women Victims of Violence in Bandung Regency) |
| 38 | Daniel Hermawan | Ethnic Marketing in Bibliographic Analysis in 2013 – 2022: Current Trend and Issue |
| 39 | Daniel Hermawan | The Role of Product Knowledge on Purchase Intention: Case Study of Agriculture Biological Product |
| 40 | Daniel Hermawan | Do Online Customer Reviews Matter? A Study of Woman’s Buying Interest in Beauty Products |
| 41 | Daniel Hermawan | Sell Without Lying: The Role of Authentic Marketing and Storytelling in Pentingsari Tourism Village |
| 42 | Daniel Hermawan | Social Media Marketing on Brand Awareness Local Indonesian Cosmetic Somethinc |
| 43 | Daniel Hermawan | Community-Based Social Marketing in Creative Tourism Village Activation |
| 44 | Daniel Hermawan | Guide to Digital Marketing Success: Strategies to Grow, Rise and Become Vibrant – HAKI Guidebook/Instructions |
| 45 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius |
Information Technology Competency in Companies in the Service, Manufacturing and Retail Industries |
| 46 | Yoke Pribadi Kornarius | Analysis of e-PNBP Application System Development for PNBP Optimization of Mineraland Coal Sub-Sector |
| 47 |
Agus Gunawan Angela Caroline Yoke Pribadi Kornarius Triningtyas Elisabeth Putri Gusti |
Comparative Study of Bank Employees’ Digital Literacy: Analysis of the Impact of Differences in Banking Specifications |